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Today’s CFO Is Wearing More Hats Than Ever Before

A chief financial officer’s role is constantly evolving. In the past, CFOs were often expected to deal with the intricacies of their company’s financial matters, with little to no communication between them and the other departments. But this is no longer true; the modern CFO must be accountable and approachable. He must be able to […]

The Story Behind SUMtech

Like many ideas, the concept for SUMtech arose when I realized there was a blank space that needed to be filled here in New York City. I know the benefits of attending an inspiring, high-quality conference for accountants, but I don’t necessarily have the time or money to fly all over the country to attend […]

Grow Your Business Like My Dentist

What if you only accepted new customers that were referred to you by current customers? Would your leads dry up? If so, your problem is not marketing, it’s your service. FIX IT! The lesson here is that if you are not getting referrals from customers, your service likely isn’t great. If this is the case, […]

20 Insane Stats About Content Marketing

A big piece of growing your business is leveraging content to build relationships with your customers online. To help you get the green light to start your content strategy, we’ve compiled some of the most interesting and impressive statistics about content. 95% of B2B enterprise marketers use content marketing (Content Marketing Institute). 86% of B2C […]

IdeaMensch: Interview With Mathew Heggem

When Mathew Heggem traded his dancing shoes for accounting ledgers, he didn’t leave his art behind. As the CEO of SUM Innovation, Heggem is using the creativity he developed as a dance major to shake up the traditional accounting world. From reducing data entry to creating custom accounting solutions for his clients, he’s constantly looking […]

5 Steps to Take Before Opening Your Small Business

Our Process Assess   Design    Implement    Manage As an accounting management and consulting firm, we rely on our internal expertise to assess, design, implement and manage accounting solutions for startups and established growing businesses alike. We have diverse industry experience across our accounting and recruiting services teams, and even have specialists who focus on […]

9 Signs That It’s Time to Hire a Professional

Our Services SUM Innovation uses its unique suite of services to assess, design, implement and manage every solution that we create.  Whether you are looking for outsourced packages, technology & training innovation or the right talent to lead your organization into the future, SUM has the solution that delivers. Outsourced Accounting SUM Innovation’s outsourced accounting […]